Team - Pakistan Sweden Business Council

Executive Board

Affan Rashid

Affan Rashid is CEO of Tijarat Ab. He holds a Master’s Degree in International Logistics and Supply Chain from Jonkoping University. He has an extensive working experience for working in different organizations in Pakistan, Dubai and Sweden. He is a member of Nassjo Naringsliv AB, a company involved in the industrial development of the region. His expertise lies in the field of international marketing & sales, networking, investment and business advisory.

Mohsin Saleemi
Chairman

Mohsin Saleemi holds PhD in Materials Chemistry from KTH, Stockholm and Metallurgical Engineering from UET, Lahore. He has strong skill-set in the field of research to develop materials with desired characteristics. His focus is nanomaterials and their applications in engineered composites, biomedical, environmental, and renewable energy sectors.

Syed Naseh

Syed Naseh is CEO of Diya Interactive AB and holds Masters in Interactive Media Design from Södertorns University. He has broad experience in Project Management, Software Development and Game Design. His focus is on using digital games and toys as a medium to stimulate curiosity and inspire learning in children in developing nations.

Advisory Board

Anneli Persson Bäck

Environmental Engineer

Anneli is an Environmental Engineer, teacher, educator and traveller since 1989. She focuses on sustainable and responsible tourism and has a special interest in ground water, water treatment, waste management, sustainability and infrastructures (energy efficiency).

Shahana khalil

Commercial Coordinator

Shahana Khalil work as a Commercial Coordinator at the Embassy of Pakistan to Sweden and Finland. She holds Master’s degrees in Business administration, specialising in HR and International relations with focus on International trade and Investment policy. Her field of focus is to facilitate the Human aspect of international trade and investment both on individual as well as organisational level.